by PINTAYA | Jan 28, 2025 | Advertising
The digital advertising landscape is more competitive than ever, and rising cost-per-click (CPC) rates are leaving many advertisers feeling the pinch. While increased competition is a key driver of these costs, there are several actionable strategies your business can...
by PINTAYA | Jan 17, 2025 | Advertising
Motion picture advertising, while exciting and dynamic, presents unique challenges that require careful planning and execution. Unlike evergreen products or services, film releases operate on tight timelines and depend heavily on creating immediate buzz and audience...
by PINTAYA | Dec 20, 2024 | Advertising
The art of motion picture advertising is a high-stakes endeavor where creativity meets data-driven strategy. Whether promoting a summer blockbuster, an indie gem, or an awards contender, film studios rely on sophisticated advertising campaigns to generate buzz, fill...
by PINTAYA | Dec 9, 2024 | Advertising
Expanding your advertising strategy from a domestic to an international audience can unlock massive growth potential. But entering international markets isn’t as simple as flipping a switch on your existing ad campaigns. It requires a strategic, nuanced approach that...
by PINTAYA | Nov 21, 2024 | Advertising
Key Points Industry Benchmarks: Aiming for a Return on Ad Spend (ROAS) between 200% to 500% is often considered a good target range for many businesses in the tourism and hospitality industry. Influencing Factors: ROAS can vary based on factors such as the type of...
by PINTAYA | Nov 5, 2024 | Advertising
Attracting more visitors to your museum or cultural center requires a strategic approach to digital advertising. One of the most effective strategies today involves leveraging customer match lists and audience signals to personalize your messaging and reach the right...