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6 Changes You Can Implement Today to Combat Rising Ad CPC’s [these have saved our clients thousands]

6 Changes You Can Implement Today to Combat Rising Ad CPC’s [these have saved our clients thousands]

by PINTAYA | Jan 28, 2025 | Advertising

The digital advertising landscape is more competitive than ever, and rising cost-per-click (CPC) rates are leaving many advertisers feeling the pinch. While increased competition is a key driver of these costs, there are several actionable strategies your business can...
Lights, Camera, Strategy: Tackling the Unique Challenges of Motion Picture Advertising

Lights, Camera, Strategy: Tackling the Unique Challenges of Motion Picture Advertising

by PINTAYA | Jan 17, 2025 | Advertising

Motion picture advertising, while exciting and dynamic, presents unique challenges that require careful planning and execution. Unlike evergreen products or services, film releases operate on tight timelines and depend heavily on creating immediate buzz and audience...
Motion Picture Advertising: Crafting Blockbuster Campaigns for Film Releases and Premieres

Motion Picture Advertising: Crafting Blockbuster Campaigns for Film Releases and Premieres

by PINTAYA | Dec 20, 2024 | Advertising

The art of motion picture advertising is a high-stakes endeavor where creativity meets data-driven strategy. Whether promoting a summer blockbuster, an indie gem, or an awards contender, film studios rely on sophisticated advertising campaigns to generate buzz, fill...
Multinational Advertising: How to Take a USA Ad Account International [Multi-Vertical Approach]

Multinational Advertising: How to Take a USA Ad Account International [Multi-Vertical Approach]

by PINTAYA | Dec 9, 2024 | Advertising

Expanding your advertising strategy from a domestic to an international audience can unlock massive growth potential. But entering international markets isn’t as simple as flipping a switch on your existing ad campaigns. It requires a strategic, nuanced approach that...
Best Return on Ad Spend by Industry + Largest Ad Spend by Industry and Ad Channel [2024 Recap]

Best Return on Ad Spend by Industry + Largest Ad Spend by Industry and Ad Channel [2024 Recap]

by PINTAYA | Nov 21, 2024 | Advertising

Key Points Industry Benchmarks: Aiming for a Return on Ad Spend (ROAS) between 200% to 500% is often considered a good target range for many businesses in the tourism and hospitality industry. Influencing Factors: ROAS can vary based on factors such as the type of...
How to Use Customer Match Lists and Audience Signals to Increase Visitors to Your Museum or Cultural Center

How to Use Customer Match Lists and Audience Signals to Increase Visitors to Your Museum or Cultural Center

by PINTAYA | Nov 5, 2024 | Advertising

Attracting more visitors to your museum or cultural center requires a strategic approach to digital advertising. One of the most effective strategies today involves leveraging customer match lists and audience signals to personalize your messaging and reach the right...
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PINTAYA is a international marketing and business intelligence firm based in Vancouver, British Columbia, Canada. It was founded on the belief that marketing should be a transparent and results-oriented initiative that prioritizes the best interests of the client at all times. PINTAYA’s only agenda is to use our knowledge of marketing and intelligence analysis to grow businesses.

Categories

  • Advertising
  • Artificial Intelligence
  • Business Intelligence
  • Case Study
  • Competitive Intelligence
  • Data Analytics
  • Ecommerce
  • Guest Blog
  • Influencer Marketing
  • Luxury and High Calibre
  • Market Research
  • Medical Marketing
  • Microsoft Ads
  • Museums & Cultural Institutions
  • Private Healthcare
  • Public Relations
  • Recession Proof Marketing
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  • Search Engine Optimization
  • Small Business
  • Social Media Marketing
  • Startups
  • Supply Chain
  • Video Marketing

Latest Post

  • How to Value a Website During a Business Transition