Knowing where to spend precious marketing and advertising dollars during an economic downturn can be challenging. However, with the right strategies in place, your business can come out the other end of an economic slowdown intact. In fact, by adopting the right...
Five Tips for Reaching More Customers with Google Adwords In a few short years, Google AdWords has become the largest online advertising network in the world. It offers an incredibly powerful tool for small businesses to get noticed online, with a friendly learning...
How to Determine the Return-On-Investment of an Advertising Campaign Before I launch an advertising campaign for a client, we have a conversation to determine some metrics that we can use to keep an eye on the return they’re seeing from their ads. This is an...
Medical marketing is not for the faint of heart. If you’re a doctor, a pharmacy, a retailer of medical devices, or your business caters to people with medical needs – then I’m sorry to tell you the rules of engagement for you are far more particular when it comes to...
On March 16th 2016 PPC Hero held a day long live summit on PPC. The summit featured 7 sessions from the writers behind PPC Hero. I attended the summit and thoroughly enjoyed the event and found it to be an informative source of strategies I can directly implement on...
PINTAYA is a international marketing and business intelligence firm based in Vancouver, British Columbia, Canada. It was founded on the belief that marketing should be a transparent and results-oriented initiative that prioritizes the best interests of the client at all times. PINTAYA’s only agenda is to use our knowledge of marketing and intelligence analysis to grow businesses.
